b2b sales

Creating Content For Your Ideal Customer

Most businesses are guilty of creating content for the sake of creating content. There is no strategy behind it – they write for the...
chloe zhang
1 min read

Outreach Sales – What It Is And How It…

If you’re like most people involved with B2B sales, you’re probably a sales person or leader who is struggling with poor sales performance. Or,...
chloe zhang
1 min read

Demand generation marketing: What it is and why it…

Demand generation marketing is where a business uses marketing to drive awareness about their product or service. It is a process made to grow...
chloe zhang
1 min read

How To Get Numbers For Cold Calling

Cold-calling is one of the most cost-effective and direct ways to generate an ROI for your marketing campaign. In fact, this is the only...
chloe zhang
1 min read

Improve Your B2B Lead Generation Email Marketing

B2B lead generation usually entails creating a email marketing campaign that pulls in potential leads through digital means. These then allow you to turn...
chloe zhang
1 min read

What is a sales pipeline and how to build…

Sales Pipeline Definition A sales pipeline is a process, generally a diagram of stages, which map out sales leads from prospect to sale. Understanding...
chloe zhang
1 min read

Successful Business Development

Defining Successful Business Development Successful business development is hard to achieve. You can achieve success in this through measured decisions. These measured decisions require...
chloe zhang
1 min read

Technographics is the new digital marketing buzzword

Technographics is the new digital marketing buzzword Technographics is the new digital marketing buzzword. Marketers can use this tool to gain more insight into...
chloe zhang
1 min read

How To Generate Sales Leads Without Cold Calling

How to generate sales leads without cold calling? Cold calling is one of the more difficult things to do in sales. It’s a tough...
chloe zhang
1 min read

Sales Prospecting Plan

Every salesperson would love to get a better handle on a creating the perfect sales prospecting plan and to know which tactics are successful....
chloe zhang
1 min read

How The Best Sales People Prospect For Leads

How The Best Sales People Prospect For Leads If you can’t describe your ideal prospect on a whiteboard in five minutes, you don’t have...
chloe zhang
1 min read

The Meaning of Cold Calling

The meaning of cold calling What is the meaning of cold calling? A cold call is any form of telemarketing, either real-time or recorded,...
chloe zhang
1 min read

The Startup’s Guide to B2B sales

Do you know the story of Uber? In 2008, two friends were in Paris ranting about how it’s impossible to catch a cab when...
Thomas Rielly
5 min read